TY  - JOUR
A1  - Ylönen, Sabine
T1  - Soziale Medien als fünfte Gewalt: Strategische Organisation deutscher und finnischer Gegenredekampagnen auf Facebook
T2  - Journal für Medienlinguistik : jfml = Journal for media linguistics : jfml
N2  - Social  media,  asthe fifth estate, increasingly influence public dis-courses and play a major role in shaping public opinion.Undoubt-edly, they have the potential to promote participation and democra-cy. On the other side, they also constitute a risk for democratic soci-eties, as the spread of hate speech and fake news has shown. As  aresponse,forms of counterspeech organisedby civil society  have emerged in social media to counter the normalisation of hate speech and democracy-threateningdiscourses. In  order  to  influence dis-course  in social media in terms of the fifth estate, counterspeech campaigns must be visible alsoquantitatively.  In  this  ethnographic contrastive study, I analysed   the activitiesof the German and Finn-ish Facebook groups of the network #iamhere international. The in-tensity and continuity of their activities is obviously influenced by their strategic organisation: conventionalised rules support them whereas lacking or inconsequent rules seemed to be counterpro-ductive.
KW  - social media
KW  - fifth estate
KW  - hate speech
KW  - democracy-threatening discourses
KW  - counterspeech
Y1  - 2023
UR  - http://publikationen.ub.uni-frankfurt.de/frontdoor/index/index/docId/73451
UR  - https://nbn-resolving.org/urn:nbn:de:hebis:30:3-734519
SN  - 2569-6491
VL  - 5
IS  - 1
SP  - 34
EP  - 69
ER  -