Linking customer metrics to shareholder value

  • FIVE CUSTOMER METRICS ARE KEY CUSTOMER PERFORMANCE INDICATORSFOR FINANCIAL INSTITUTIONS. THEY DETERMINE THE VALUE OF THE CUSTOMER BASE AND OUR MODEL ALLOWS TO DETERMINE THE EFFECT OF CHANGES IN THOSE METRICS ON SHAREHOLDER VALUE.

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Metadaten
Author:Bernd SkieraORCiDGND, Thorsten Wiesel
URN:urn:nbn:de:hebis:30:3-578186
ISSN:1866-1238
Parent Title (English):EFL quarterly : an E-Finance Lab publication
Publisher:E-Finance Lab e.V.
Place of publication:Frankfurt am Main
Document Type:Article
Language:English
Year of Completion:2005
Year of first Publication:2005
Publishing Institution:Universit├Ątsbibliothek Johann Christian Senckenberg
Release Date:2021/01/25
Volume:2005
Issue:4
Page Number:3
First Page:6
Last Page:8
HeBIS-PPN:477076572
Institutes:Angeschlossene und kooperierende Institutionen / E-Finance Lab e.V.
Dewey Decimal Classification:3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft
Sammlungen:Universit├Ątspublikationen
Licence (German):License LogoDeutsches Urheberrecht