TY  - JOUR
A1  - Pfaff, Donovan
A1  - Skiera, Bernd
T1  - Increasing customer retention in financial institutions
T2  - EFL quarterly : an E-Finance Lab publication
N2  - THE ACCOUNT STATEMENT AS A TOOL FOR INCREASING CUSTOMER RETENTION
AND REALIZING CROSS- AND UP-SELLING POTENTIALS.
Y1  - 2006
UR  - http://publikationen.ub.uni-frankfurt.de/frontdoor/index/index/docId/57834
UR  - https://nbn-resolving.org/urn:nbn:de:hebis:30:3-578344
SN  - 1866-1238
VL  - 2006
IS  - 4
SP  - 6
EP  - 8
PB  - E-Finance Lab e.V.
CY  - Frankfurt am Main
ER  -