@article{WiecekWentzelLandwehr2019,
  author    = {Annika Wiecek and Daniel Wentzel and Jan R{\"u}diger Landwehr},
  title     = {The aesthetic fidelity effect},
  journal   = {International journal of research in marketing},
  volume    = {36},
  number    = {4},
  pages     = {542 -- 557},
  doi       = {10.1016/j.ijresmar.2019.03.002},
  year      = {2019},
}