TY - UNPD A1 - Mayer, Thierry A1 - Melitz, Marc J. A1 - Ottaviano, Gianmarco I. P. T1 - Product mix and firm productivity responses to trade competition T2 - Center for Financial Studies (Frankfurt am Main): CFS working paper series ; No. 562 N2 - owards their best performing products; and also extend the range of products sold to that market. We develop a theoretical model of multiproduct firms and derive the specific demand and cost conditions needed to generate these product-mix reallocations. Our theoretical model highlights how the increased competition from demand shocks in export markets - and the induced product mix reallocations - induce productivity changes within the firm. We then empirically test for this connection between the demand shocks and the productivity of multi-product firms exporting to those destinations. We find that the effect of those demand shocks on productivity are substantial - and explain an important share of aggregate productivity fluctuations for French manufacturing. T3 - CFS working paper series - 562 Y1 - 2016 UR - http://publikationen.ub.uni-frankfurt.de/frontdoor/index/index/docId/42421 UR - https://nbn-resolving.org/urn:nbn:de:hebis:30:3-424217 UR - https://ssrn.com/abstract=2875415 IS - June 2016 PB - Center for Financial Studies CY - Frankfurt, M. ER -