How to meet private investors’ advisory needs

  • INDIVIDUAL INVESTORS DIFFER SUBSTANTIALLY IN THEIR ANALYTICAL SKILLS AND FINANCIAL KNOW-HOW, IN SHORT: IN THEIR FINANCIAL SOPHISTICATION. A SEGMENTATION STRATEGY BASED ON FINANCIAL SOPHISTICATION COULD INCREASE CUSTOMER SATISFACTION AND ACCEPTANCE OF ADVISOR RECOMMENDATIONS

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Metadaten
Author:Andreas HackethalORCiDGND, Christian Jansen
URN:urn:nbn:de:hebis:30:3-578453
ISSN:1866-1238
Parent Title (English):EFL quarterly : an E-Finance Lab publication
Publisher:E-Finance Lab e.V.
Place of publication:Frankfurt am Main
Document Type:Article
Language:English
Year of Completion:2007
Year of first Publication:2007
Publishing Institution:Universitätsbibliothek Johann Christian Senckenberg
Release Date:2021/01/28
Volume:2007
Issue:3
Page Number:2
First Page:4
Last Page:5
HeBIS-PPN:477101348
Institutes:Angeschlossene und kooperierende Institutionen / E-Finance Lab e.V.
Dewey Decimal Classification:3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft
Sammlungen:Universitätspublikationen
Licence (German):License LogoDeutsches Urheberrecht