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Mit dem Ziel, Erkenntnisse zum individuellen Mobilitätsverhalten im Zusammenhang mit der Gestaltung des umgebenden Verkehrssystems zu gewinnen, wurde im Rahmen des vom Land Hessen geförderten LOEWE-Schwerpunkts „Infrastruktur – Design – Gesellschaft“ im März und April 2019 eine schriftliche Haushaltsbefragung in einem innerstädtischen Gebiet der Großstadt Offenbach am Main durchgeführt (n=701). Der vorliegende Bericht beschreibt die methodische Vorgehensweise bei der Umsetzung und Datenerfassung dieser Erhebung. Dabei wird auf die vorbereitenden Maßnahmen mit Hinblick auf die Erstellung des Fragebogens und weiterer Befragungsmaterialen sowie die Durchführung des Pretests und der eigentlichen Hauptbefragung eingegangen. Um die Bereitschaft einer Teilnahme zu erhöhen, wurden die Haushalte mittels Vorankündigungsschreiben, Pressemitteilung und Erinnerungsrundgang mehrfach kontaktiert. Außerdem wurde ein Teil der Rücksendeumschläge mit Sonderbriefmarken versehen. Abschließend befasst sich der Bericht mit dem Erhebungsrücklauf, der Dateneingabe und -aufbereitung sowie dem ermittelten Antwortverhalten und der Repräsentativität der Stichprobe.
In order to encourage a shift from the car to the more sustainable transport mode of cycling, cycle streets have been implemented in cities all over the world in the last few years. In these shared streets, the entire carriageway is designated for cyclists, while motorized traffic is subordinated. However, evidence on the impact of cycle street interventions related to travel behavior change has been limited until now. Therefore, the objective of this study was to evaluate whether cycle streets are an effective measure to facilitate bicycle use and discourage car use, thus contributing to the aim of promoting sustainable travel. For this purpose, we conducted a written household survey in the German city of Offenbach am Main involving participants affected by a cycle street intervention (n = 701). Based on two stage models of self-regulated behavioral change (SSBC), we identified the participants’ level of willingness to use a bicycle frequently and to reduce car use. By means of bivariate and multivariate statistical methods, we analyzed the influence of awareness, use, and perceptions of the cycle street on the willingness to change behavior towards more sustainable travel. The results show that the intervention has a positive impact on frequent bicycle use, while we observed only a limited effect on car use reduction. Traffic conflicts and car speeding within the cycle street adversely affect the acceptance of the intervention. The study’s findings provide new insights into the actual effects of a cycle street and its potential to encourage sustainable travel behavior.
The impact of local environment characteristics on individual cycling behaviour has been discussed in transport research for several years. Many previous studies have, however, primarily focused on the presence and distribution of built environment elements, considered using georeferenced or census data. This paper argues that not only is the objectively measured environment an influencing factor, but also the individual perception of this environment. Furthermore, besides built elements, the evaluation of perceived non-built attributes, such as discourses and policies, as well as the environment’s impact on cycling attitudes, should be taken into account for a more comprehensive view. For this purpose, this study examines the responses to a household survey in the German city of Offenbach am Main (n = 701). The impact of the perceived local environment on cycling behaviour and cycling attitudes has been analysed using 21 perception items as well as socio-demographics, travel mode availability and general travel attitudes. For a more detailed view on cycling behaviour, this study applies the stage model of self-regulated behavioural change (SSBC) indicating a level of openness to use a bicycle frequently in everyday life. The results of the multivariate analysis show that the perceptions of built and non-built environment characteristics interrelate. Furthermore, certain perceptions encourage bicycle use and positive attitudes towards cycling, such as perceived cycling safety and pleasure. Primarily, these perceptions are safe and appropriate cycling infrastructures, cycling as a common practice and the absence of vandalism, dirt and high car pressure.
