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IT-driven trading innovations offer institutional investors alternative trading channels to broker delegated order handling. Motivated by the impact on intermediation relationships in securities trading and the adoption rate of such trading channels, the new option of self-directed order handling is analyzed. To capture the prerequisites for institutional investors to insource their order handling, an order-channel management (OCM) framework is introduced. It is based on a structural approach to account for the increasing complexity in comparison to traditional intermediary services. Drivers for the adoption of an OCM framework are investigated from the strategic perspective. Operational OCM is based on the business value of IT analysis of distinct trading innovations. It includes smart order router technology, low latency technology as an upgrade for existing IT-driven trading channels as well as negotiation dark pools, representing alternative trading venues. Evidence that all investigated IT-driven trading innovations generate additional business value is provided as one result. However, it is also shown that they exhibit entry barriers tightly related to investor size. Further, Task-Technology Fit is proven to be the major driver for the adoption decision. Consequently, IT-driven trading innovations should increase trading control, satisfy high anonymity and varying urgency demands.