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Customer equity reporting
(2014)
WHARTON SCHOOL OF BUSINESS AT UNIVERSITY OF PHILADELPHIA HAS JUSTLAUNCHED AN 8-WEEK ONLINE PROGRAM “STRATEGIC VALUE OF CUSTOMER RELATIONSHIPS – ONLINE” TAUGHT BY MARKETING PROFESSOR AND AUTHOR PETER FADER. HE INVITED PROFESSOR SKIERA, DIRECTOR OF THE E-FINANCE LAB, TO PHILADELPHIA TO LEARN ABOUT HIS THOUGHTS ON “CUSTOMER EQUITY REPORTING”. THIS ARTICLE SUMMARIZES SOME OF PROFESSOR FADER’S QUESTIONS AND PROFESSOR SKIERA’S REPLIES.
В статті проаналізовано основні ідеї представників Франкфуртської школи, а саме: Т. Адорно, М. Хоркхаймер, Г. Маркузе, Е. Фромм. Опираючись на основні дослідження та основоположні філософські праці представників Франкфуртської школи, зроблена спроба виокремити основні причини становлення неототалітаризму, та тоталітарних режимів у ХХ столітті. Встановлена взаємозалежність між Просвітницькою діяльністю та міфологізацією свідомості; визначена роль культури у цьому процесі. Окреслено роль ідеологічної системи, як однієї з форм соціальної міфології. Встановлена закономірність між «щасливою свідомістю» суспільства споживання і ефективним укоріненням міфів та ідеологічних систем у масову свідомість суспільства ХХ ст. Актуальність статті зумовлена тим, що необхідність критичного осмислення становлення культури тоталітарних країн сьогодні стає очевидною. Усвідомлення того, що суспільна свідомість пострадянських країн досі керується міфологемами, що були створені та впроваджені тоталітарною культурою, змушує нас серйозно вивчати проблематику міфологізації свідомості та ідеологічного впливу. Тому позбавлення від упереджень та перехід до нового витка демократичної свідомості неможливий, без вивчення основ становлення масового суспільства та функції культури в ньому. Більше того, без виявлення чинників, що зумовили конструювання західної цивілізації, неможливе не тільки рішення глобальних проблем сучасності, але й сам перехід на якісно інший виток соціально-культурного розвитку.
Este texto trata da leitura crítica de Jürgen Habermas da Dialética do Esclarecimento e do esgotamento do programa emancipatório de Horkheimer e Adorno. Elucida como a Dialética do Esclarecimento desemboca no impasse de uma crítica auto-referencial/totalizante da razão(I); Quanto esta crítica auto-referencial deve satisfação à Nietzsche, e quais os caminhos propostos por Nietzsche e Horkheimer & Adorno para sair desse impasse (II); E a crítica de Habermas à posição de Horkheimer & Adorno (III). Os textos-base são O discurso filosófico da modernidade (cap. 5: “O entrosamento entre o mito e o iluminismo: Horkheimer e Adorno”) e Teoria de la acción comunicativa (cap. 4: “De Lukács a Adorno: racionalização como reificação”).
Esse estudo se propõe à análise do processo teórico que compreende a crítica habermasiana ao projeto moderno da <em>Aufklärung</em> em vista do estabelecimento dos pressupostos de uma teoria da razão comunicativa como pragmática linguística responsável pela re-significação da dimensão emancipatória da razão. No entremeio desse processo, analisaremos os modos como Habermas estrutura sua crítica, desde o questionamento da filosofia da consciência à proposição do desvelamento do potencial comunicativo da razão, destacando também as aproximações e distanciamentos teóricos do mesmo em relação à primeira geração da Escola de Frankfurt.
O presente artigo pretende sustentar que o diagnóstico adorniano sobre perda da experiência qualitativa do tempo no expressionismo de Schoenberg pode ser desdobrado a partir da mobilização de dois conceitos da musicologia: o trabalho temático e a harmonia tonal. Ambos os conceitos estão associados a procedimentos compositivos em virtude dos quais logrou-se, na música anterior ao expressionismo, uma continuidade temporal que obedecia a uma necessidade, isto é, não contingente, ou fortuita. A dissolução da continuidade temporal na obra expressionista de Schoenberg é, portanto, resultado do abandono destes mesmos procedimentos.
Orientation: Publishing methodologically sound, empirically based studies in reputable accredited scientific journals are essential in order to advance knowledge and evidence-based practice in the field of industrial and organisational psychology.
Research purpose: The purpose of the research was to conduct a broad content analysis of the articles published in the South African Journal of Industrial Psychology (SAJIP) between 2004 and 2013. The study aimed to provide a descriptive overview of the most frequent content themes,published authors and institutions, research approaches, strategies, designs and analysis techniques, software packages and sample sizes in industrial and organisational (I-O) psychology utilised in the publications.
Motivation for study: The periodic analyses of published content in scholarly journals provide an index of the extent to which the publications reflect the scope of practice in a given discipline and broaden insight into the direction and relevance of research published in a journal.
Research design, approach and method: A broad systematic content analysis was conducted of 342 documented articles published in the SAJIP between 2004 and 2013. Descriptive data(frequencies and percentages) were used to report the findings.
Main findings: The publishing pattern of the SAJIP appeared to correspond with its focus and scope. Manuscripts utilising mostly cross-sectional quantitative correlational research designs with large samples (n > 201) were published in the SAJIP. The University of Johannesburg and Professor Sebastiaan (Ian) Rothmann were the largest contributors to publications between 2004 and 2013. Organisational psychology and psychometrics were the most prominent domains in I-O psychology research. Data were predominantly processed utilising SPSS.
Practical implications: The insights derived from the findings can be employed to plan future research initiatives in the field of I-O psychology.
Contribution/value-add: The findings provide valuable insight into the current status of the foci of I-O psychology research as published in the SAJIP between 2004 and 2013 and the contribution made by the SAJIP to advancing knowledge and evidence-based practice in I-O psychology.
Background: There is absence of specific biomarkers and an incomplete understanding of the pathophysiology of exudative age-related macular degeneration (AMD).
Methods and findings: Eighty-eight vitreous samples (73 from patients with treatment naïve AMD and 15 control samples from patients with idiopathic floaters) were analyzed with capillary electrophoresis coupled to mass spectrometry in this retrospective case series to define potential candidate protein markers of AMD. Nineteen proteins were found to be upregulated in vitreous of AMD patients. Most of the proteins were plasma derived and involved in biological (ion) transport, acute phase inflammatory reaction, and blood coagulation. A number of proteins have not been previously associated to AMD including alpha-1-antitrypsin, fibrinogen alpha chain and prostaglandin H2-D isomerase. Alpha-1-antitrypsin was validated in vitreous of an independent set of AMD patients using Western blot analysis. Further systems biology analysis of the data indicated that the observed proteomic changes may reflect upregulation of immune response and complement activity.
Conclusions: Proteome analysis of vitreous samples from patients with AMD, which underwent an intravitreal combination therapy including a core vitrectomy, steroids and bevacizumab, revealed apparent AMD-specific proteomic changes. The identified AMD-associated proteins provide some insight into the pathophysiological changes associated with AMD.
Evidence from anatomical and functional imaging studies have highlighted major modifications of cortical circuits during adolescence. These include reductions of gray matter (GM), increases in the myelination of cortico-cortical connections and changes in the architecture of large-scale cortical networks. It is currently unclear, however, how the ongoing developmental processes impact upon the folding of the cerebral cortex and how changes in gyrification relate to maturation of GM/WM-volume, thickness and surface area. In the current study, we acquired high-resolution (3 Tesla) magnetic resonance imaging (MRI) data from 79 healthy subjects (34 males and 45 females) between the ages of 12 and 23 years and performed whole brain analysis of cortical folding patterns with the gyrification index (GI). In addition to GI-values, we obtained estimates of cortical thickness, surface area, GM and white matter (WM) volume which permitted correlations with changes in gyrification. Our data show pronounced and widespread reductions in GI-values during adolescence in several cortical regions which include precentral, temporal and frontal areas. Decreases in gyrification overlap only partially with changes in the thickness, volume and surface of GM and were characterized overall by a linear developmental trajectory. Our data suggest that the observed reductions in GI-values represent an additional, important modification of the cerebral cortex during late brain maturation which may be related to cognitive development.
Epigenetic silencing of tumour suppressor genes has been observed in various cancers. Looking at hepatocellular carcinoma (HCC) specific protein silencing was previously demonstrated to be associated with the Hepatitis C virus (HCV). However, the proposed HCV dependent promoter methylation of DNA mismatch repair (MMR) genes and thereby enhanced progression of hepatocarcinogenesis has been the subject of controversial discussion. We investigated promoter methylation pattern of the MMR genes MLH1, MSH2 and PMS2 as well as the cyclin-dependent kinase inhibitor 2A gene (p16) in 61 well characterized patients with HCCs associated with HCV, Hepatitis B virus infection or alcoholic liver disease. DNA was isolated from formalin-fixed, paraffin-embedded tumour and non-tumour adjacent tissue and analysed by methylation-specific PCR. Moreover, microsatellite analysis was performed in tissues showing methylation in MMR gene promoters. Our data demonstrated that promoter methylation of MLH1, MSH2, PMS2 and p16 is present among all considered HCCs. Hereby, promoter silencing was detectable more frequently in advanced-stage HCCs than in low-stage ones. However, there was no significant correlation between aberrant DNA methylation of MMR genes or p16 and HCV infection in related HCC specimens. In summary, we show that promoter methylation of essential MMR genes and p16 is detectable in HCCs most dominantly in pT3 stage tumour cases. Since loss of MMR proteins was previously described to be not only responsible for tumour development but also for chemotherapy resistance, the knowledge of mechanisms jointly responsible for HCC progression might enable significant improvement of individual HCC therapy in the future.