430 Germanische Sprachen; Deutsch
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The topic of this article relies on the assumption that books are unfortunately more and more driven to the wall while series products that are created for a short-term communication remain fashionable. The assessment of the forms and contents considered to be fashionable depends on ratings while the aesthetic criteria, authenticity and depth of the messages are simply ignored. The language and the style of both the printed and the visual media fashionable products are at a level just sufficient to convey messages with stereotyped expressions. Although easy to understand and relaxing, they remain a commodity for a specific audience, a substitute for the real world. For their readers, these series products provide a reading that is consistent with the life they live. Designs and linguistic structures of this trivial journalism are described in this paper.