Increasing customer retention in financial institutions

  • THE ACCOUNT STATEMENT AS A TOOL FOR INCREASING CUSTOMER RETENTION AND REALIZING CROSS- AND UP-SELLING POTENTIALS.

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Metadaten
Author:Donovan Pfaff, Bernd SkieraORCiDGND
URN:urn:nbn:de:hebis:30:3-578344
ISSN:1866-1238
Parent Title (English):EFL quarterly : an E-Finance Lab publication
Publisher:E-Finance Lab e.V.
Place of publication:Frankfurt am Main
Document Type:Article
Language:English
Year of Completion:2006
Year of first Publication:2006
Publishing Institution:Universitätsbibliothek Johann Christian Senckenberg
Release Date:2021/01/28
Volume:2006
Issue:4
Page Number:3
First Page:6
Last Page:8
HeBIS-PPN:477093515
Institutes:Angeschlossene und kooperierende Institutionen / E-Finance Lab e.V.
Dewey Decimal Classification:3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft
Sammlungen:Universitätspublikationen
Licence (German):License LogoDeutsches Urheberrecht