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School is not the only institution that educates children and provides them with specialised information. Television also contributes substantially to education. The article deals with the question of how the authors of educational programmes for children handled the difficult task of educating children while capturing their attention at the same time. This issue is examined using the example of selected German and Czech television programmes for children with the topic of biology, and attention is paid especially to the choice of language when working with specialised terms and to the specific procedures of defining or explaining them. Also monitored is whether or not the strategy of introducing new specialised terms in the analysed children programmes is different in terms of quality from the strategies applied in popular science programmes for adults with comparable topics.
The article presents the first German-Czech handbook and textbook about forestry (written by Wenzel Elias Lenhardt). The text is of particular interest due to the language situation and the practical use of both German and Czech in the Bohemian Crown Lands during the 18th century. The paper also discusses several aspects of the handbook and textbook - including the author and the addressee from a pragmalinguistic perspective - and summarizes the results of an analysis of its textual characteristics, writing style, syntax and lexis.