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Vores interesse for logotyper tager sit udgangspunkt to steder: I vores fælles interesse for henholdsvis visuelle kommunikationsformer og de måder, hvorpå virksomheder kommunikerer med deres omverden. Vores interesse for visuelle kommunikationsformer er overvejende praktisk funderet, da Christian driver Øje for Øje illustration ved siden af studierne, og Henrik er freelancefotograf. Specialet her er dog udtryk for en lyst til undersøge teorien bag visuel kommunikation. Interessen for virksomheders kommunikation er stadig overvejende teoretisk funderet. Vi har med vores fælles uddannelsesbaggrund i Nordisk og Virksomhedskommunikation haft rig lejlighed til, på et teoretisk niveau, at beskæftige os med generel kommunikationsteori og mere specifik virksomhedskommunikationsteori. Disse to interesseområder smelter sammen i vores intention om at belyse logotyper, der er en kommunikationsform, vi alle konfronteres med dagligt - for langt de flestes vedkommende dog uden at det afføder nogen nævneværdig undren. Vi undrer os imidlertid over at logotypen, så vidt vi har kunnet konstatere, hidtil er blevet overset af sprogteoretikere og aldrig er blevet underkastet en stringent metodisk videnskabelig undersøgelse som en selvstændig kommunikationsform. Det ønsker vi med dette speciale at tage de første skridt til at ændre. Vi mener, at det er relevant at tage hul på undersøgelsen af logotyper som selvstændig kommunikationsform, fordi tendensen i de vestlige samfund peger i retning af, at det nuværende samfunds hyperkompleksitet (Qvortrup 2000) langt fra har nået sin kulmination. I det hyperkomplekse samfund vil efterspørgslen efter simple kommunikationsmekanismer, der kan sammenkæde eller overføre store mængder af information og dermed reducere kompleksitet, stige. Som undersøgelsen i specialet vil vise, er logotyper netop en kommunikationsform af den simpelhed, der vil blive efterspurgt i det hyperkomplekse samfund. Paradoksalt nok spiller logotyper i kraft af deres simplicitet en forbløffende stor rolle for moderne virksomheder. Det er ikke uden årsag at noget af det første, grundlæggeren af en moderne virksomhed sætter sine kræfter ind på, er at finde det rigtige navn til virksomheden og i forlængelse heraf at få skabt den rigtige logotype. Først i det øjeblik disse to identifikatorer er på plads, begynder den ny virksomhed at føles manifest. Logotypen spiller rollen som bærer af identitet, og som specialet vil vise, afføder det hyperkomplekse samfund kravet om en fortættet identitet.
(Non)retroflexivity of slavic affricates and its motivation : Evidence from polish and czech <č>
(2005)
The goal of this paper is two-fold. First, it revises the common assumption that the affricate <č> denotes /t͡ʃ/ for all Slavic languages. On the basis of experimental results it is shown that Slavic <č> stands for two sounds: /t͡ʃ/ as e.g. in Czech and /ʈʂ/ as in Polish.
The second goal of the paper is to show that this difference is not accidental but it is motivated by perceptual relations among sibilants. In Polish, /t͡ʃ/ changed to /ʈʂ/ thus lowering its sibilant tonality and creating a better perceptual distance to /tɕ/, whereas in Czech /t͡ʃ/ did not turn to /ʈʂ/, as the former displayed sufficient perceptual distance to the only affricate present in the inventory, namely, the alveolar /t͡s/. Finally, an analysis of Czech and Polish affricate inventories is offered.
We examine how a large-scale computational grammar can account for the complex nature of Japanese verbal compounds. Previous computational Japanese grammars have tried to avoid the problem by simple solutions such as enumerating as many verbal compounds in the lexicon as possible. In contrast, we develop the analysis that is linguistically adequate and computationally tractable and thus meets the requirement of a syntactically and semantically precise natural language processing of Japanese like Bond et al. (2005). Our analysis distinguishes between two kinds of verbal compounds: syntactic compounds, which are fully productive; and lexical compounds, which are of varying productivity.
The Grammar Matrix is a resource for linguists writing grammars of natural languages; however, up to this point it has not included support for coordination. In this paper, we survey the typological range of coordination phenomena in the world's languages, then detail the support, both syntactic and semantic, for those phenomena in the Grammar Matrix. Furthermore, we describe the concept of a Matrix module and our software that enables grammar writers to easily produce an extensible starter grammar.
Multicomponent Tree Adjoining Grammars (MCTAG) is a formalism that has been shown to be useful for many natural language applications. The definition of MCTAG however is problematic since it refers to the process of the derivation itself: a simultaneity constraint must be respected concerning the way the members of the elementary tree sets are added. Looking only at the result of a derivation (i.e., the derived tree and the derivation tree), this simultaneity is no longer visible and therefore cannot be checked. I.e., this way of characterizing MCTAG does not allow to abstract away from the concrete order of derivation. Therefore, in this paper, we propose an alternative definition of MCTAG that characterizes the trees in the tree language of an MCTAG via the properties of the derivation trees the MCTAG licences.
The study offers a discourse-based account of the Spanish copula forms ser and estar, which are generally considered to be lexical exponents of the stage-level/individual-level contrast. It argues against the popular view that the distinction between SLPs and ILPs rests on a fundamental cognitive division of the world that is reflected in the grammar. As it happens, conceptual oppositions like “temporary vs. permanent” or “arbitrary vs. essential“ provide only a preference for the interpretation of estar and ser. In addition, the evidence for an SLP/ILP impact on the grammar turns out to be far less conclusive than is currently assumed. The study argues against event-based accounts of the ser/estar contrast in particular, showing that ser and estar pattern alike in failing all of the standard eventuality tests. The discourse-based account proposed instead assumes that ser and estar both display the same lexical semantics (which is identical to the semantics of English be, German sein, etc.); estar differs from ser only in presupposing a relation to a specific discourse situation. By using estar a speaker restricts his or her claim to a specific discourse situation, whereas by using ser, the speaker makes no such restriction. The preference for interpreting estar predications as denoting temporary properties and ser predications as denoting permanent properties follows from economy principles driving the pragmatic legitimation of estars discourse dependence. The analysis proposed in this paper can also account for the observation that ser predications do not give rise to thetic judgements. The proposal is couched in terms of the framework of DRT.
In Pollard & Sag (1994) and in Ginzburg & Sag (2000) phrases are either headed or non-headed, and if they are headed, there is a relation of selection between the daughters: either the head daughter selects its non-head sister(s), as in the phrases of type 'head-complements', or the non-head daughter selects its head sister, as in the phrases of type 'head-adjunct'. In the non-headed phrases, by contrast, there is no selection; in a coordinate structure, for instance, there is no relation of selection, neither between the conjuncts nor between the conjunction and the conjuncts. The central claim of this paper is that there are also phrases which are headed but in which neither daughter selects the other. To model such phrases I propose a new type, called 'head-independent'. Its properties are spelled out and its range of application is illustrated with various examples, including asymmetric coordination and apposition.
This paper contributes to the understanding of vocal folds oscillation during phonation. In order to test theoretical models of phonation, a new experimental set-up using a deformable vocal folds replica is presented. The replica is shown to be able to produce self sustained oscillations under controlled experimental conditions. Therefore different parameters, such as those related to elasticity, to acoustical coupling or to the subglottal pressure can be quantitatively studied. In this work we focused on the oscillation fundamental frequency and the upstream pressure in order to start (on-set threshold) either end (off-set threshold) oscillations in presence of a downstream acoustical resonator. As an example, it is shown how this data can be used in order to test the theoretical predictions of a simple one-mass model.